MAACC’s focus is to:
Increase awareness of Metro Atlanta’s cultural events, venues and offerings.
Develop programs and messaging that elevate knowledge among business leaders, elected officials and civic leaders about the importance and value of arts.
Advocate and build community support for new sources of arts and culture funding.
Designed to bolster ticket sales and boost attendance to Atlanta’s cultural attractions, Atlanta HuckIt is metro Atlanta’s most comprehensive online guide to arts and cultural entertainment, continuously representing the day-to-day offerings of more than 450 organizations across the Atlanta region.
The Arts Leaders of Metro Atlanta (ALMA) initiative enables corporate executives, arts leaders and other leaders to study the role of the arts in building the region and promotes closer working relationships to benefit the arts.
MAACC spearheads additional marketing initiatives, such as the Atlanta PlanIt discount card, monthly arts marketing roundtables and a list enhancement services provide nearly 50 non-profit arts organizations with a method to update, enhance and exchange their member lists.
MAACC advocates on the behalf of the arts and builds community support for new sources of arts and culture funding.
MAACC staff can offer best practices advise & counsel tailored to public leadership interested in developing arts oriented initiatives. MAACC staff has access to national research data for a wide range of arts initiatives from arts funding, public art, grantmaking, cultural facility development, artist housing etc.